MASTERCLASS:The Business Behind the Sound
Dive deep into the business mechanics that transform DJs from passionate artists into thriving professionals. This masterclass unpacks real-world case studies examining the critical relationships across the music industry value chain. Learn how successful DJs navigate management partnerships, secure and negotiate bookings, and structure contracts that protect their interests while fostering long-term career growth. Through detailed examples and practical insights, you'll discover the strategies top performers use to collaborate effectively with venues, agents, and promoters. Whether you're just starting to formalize your DJ business or looking to level up your existing operations, this session provides the blueprint for building sustainable revenue streams and professional relationships that elevate your career.
PANEL: The Connector Effect: Building a Network That Books You
Your network is your net worth in the DJ industry. This dynamic panel brings together industry insiders i.e. venues, managers, curators, and established DJs to reveal how strategic relationship-building becomes your most powerful booking tool. Discover how to move beyond transactional interactions and cultivate genuine connections that lead to consistent opportunities. Panelists will share their perspectives on what makes a DJ memorable, how to effectively follow up without being pushy, and the art of staying top-of-mind with decision-makers. Learn proven networking strategies for both in-person events and digital platforms, understand what bookers actually look for when filling their rosters, and walk away with actionable tactics to expand your circle of influence and create a network that actively works to book you.
IN CONVERSATION WITH: Fireside Chat with Afrique Like Me
Join Afrique Like Me for an open and inspiring conversation on building a global DJ brand rooted in authenticity and culture. Hear firsthand how passion meets purpose, how creativity aligns with business, and how African sound continues to claim its place on the world stage. Expect real talk and lessons you won’t find in any textbook!